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robot motion control atrax 6 alternative bolt chez Halphastudio

Live-action shooting + AI · atrax® motion control robots

Hybrid AI production studio near Paris

Hybrid AI production: shoot the real thing, scale it with AI

Hybrid AI production combines live-action footage shot in the studio with retouched or AI-generated imagery. At halphastudio, in Vaires-sur-Marne (20 minutes from Paris Gare de l’Est), we handle the whole process or only the steps you need: stage, atrax® motion control robots, photo and video capture, AI post-production.

200 m²stage, 3-wall cyclorama
12 × 8 × 7.5 mwhite, green or black
2 robotsatrax® motion control
À la cartefrom shoot to AI post

Why shoot the real thing in a studio?

AI is fast, but it struggles with what makes an image believable: light, reflections, the texture of a product, the movement of fabric or liquid, a talent’s performance. We film these elements for real on our 200 m² film studio, with controlled lighting and a white, green or black background that makes keying easier.

AI then takes over for backgrounds, variations and adaptations, starting from cinema-quality real footage.

The atrax® robot: the key to hybrid production

The atrax® 6 robot and the atrax® 3 robot repeat exactly the same camera move as many times as needed. We shoot several identical passes (product alone, talent, background, lighting passes) perfectly aligned with each other.

The result: AI-generated elements blend in with no perspective shift, and a single move can be adapted to several framings and formats.

Full service or à la carte

  • Pre-production: brief, creative intent, robot passes and deliverable formats.
  • Shoot: 200 m² stage, robots with operators, stills and video on the same day in hybrid mode.
  • AI post-production: backgrounds, variations, adaptations and retouching.
  • À la carte: studio only, studio and robot, or the whole process.

Which projects?

  • Packshots and products adapted into many variations.
  • Multi-format campaigns: TV, web and social media.
  • Fashion, beauty and luxury, product launches and cars.
  • Music videos and VFX mixing live action and generated elements.

Frequently asked questions

What is hybrid AI production?

It is a production method that combines live-action footage shot in a studio with retouched or AI-generated imagery. The real footage brings credibility (light, texture, movement); AI makes it possible to adapt backgrounds, variations and formats.

Do you also offer AI post-production?

Yes. We handle the whole process, from pre-production to the shoot and AI post-production, or only the steps you need.

Why use a motion control robot for hybrid AI production?

The robot repeats exactly the same camera move: the filmed passes line up perfectly, so AI-generated elements can be integrated with no perspective shift.

Can we book only the studio or the robot?

Yes. You can rent the stage alone, the stage with an atrax® robot and its operators, or hand us the whole project.

Where is the studio?

At 5 impasse de la Centrale, 77360 Vaires-sur-Marne, France, 20 minutes from Paris Gare de l’Est, with ground-level truck access and free parking.

See also our film studio and our motion control robots. For a hybrid AI project, contact us.